For mortgage brokers and loan officers, marketing your products and services can be done in a variety of ways. From business cards to mailers, to face to face meetings.Perhaps one of the trickiest methods of marketing ourselves and our mortgage products is over the telephone.
     The telephone offers many challenges. For starters the potential [...]

     A customer of Cummins Engine Company, a western truck fleet, was experiencing frequent engine failures. Evidence suggested that the drivers were abusing engines, and that such abuse was occurring shortly after the vehicles left the company’s home terminal. When Cummins investigated, it discovered that the dispatchers, hidden safely behind a large glass pane, were [...]

     How is your business doing? Are you having trouble finding clients for your business? If your answer is yes, here are tips to help you making getting more clients for your business easier, even in this economy:
     - Define And Refine Your Target Market. People like to do business with those who they consider [...]