February 6, 2011 at 3:08 pm
· Filed under Marketing
A new company which specialises in providing outsourced marketing resources is promising more rapid growth for local businesses over the next decade. Volom is a new marketing group created by mathematician and former Saatchi & Saatchi advertising specialist Paul Wilkes.
Read the rest here: Outsourced Marketing Concept Introduces Order to Chaos
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January 31, 2011 at 3:12 pm
· Filed under Marketing
Prior to joining GM, Perry was vice president, marketing, Hyundai Motor America. Perry also spent nearly 10 years at American Isuzu Motors, where he held a variety of marketing and advertising positions.
Continue reading here: GM Names Chris Perry Vice President, U.S. Marketing
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January 20, 2011 at 3:21 pm
· Filed under Marketing
Released as an eBook recently, Marketing with A3 authored by Joseph Dager is now available on the Business901 website and other popular sites to include Amazon. Using A3 in the marketing process will provide you a standard method of developing and creating your marketing programs. It will recap the thoughts, efforts, and actions that take place for a particular campaign, such as advertising or …
See the original post here: Marketing with A3 Book Release – part of the Marketing with Lean Series
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